Technology Is Not The Answer

At least it not the first question you should ask when faced with a business challenge. In a recent interview with, contributor Henry Devries, l share why “Which technology should I use?” is a great second question.

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I’m encouraged by the opportunity to share this important concept with the Forbes audience. Big technology is big business, but investing your hard-earned small business budget in technology just because someone says it’s cool or everybody is using it is not sound business advice. By asking the four questions I mention in the interview first, you get to the right answer quickly.

Hope you enjoy the interview. If you do, please share it with your business associates that need to eliminate that feeling of tech overload.

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